One thing we’ve been told for years is that you need an email address in order to do business. I agree with that statement, but in regards to where that email address is used, I’m not in favor of listing email addresses on a website.
Email Address or Contact Forms?
I am, however, a huge fan of forms, and this week’s BeBizzy Break Podcast features an interview with Rich Brooks from the Agents of Change Podcast on that very subject.
What are the benefits of using a form?
- Not divulging email addresses to potential spammers
- Guiding possible leads by asking questions in the form.
- Inputting form information into a CRM.
- Pushing the form to multiple recipients, or to a specific person where applicable.
A few more things about Rich Brooks.
And as always, leave the technical stuff to us!